Green Mandate, U.S. Opportunity: Investing in Sheinbaum’s Mexico

U.S.-Mexico Investment

A New Chapter in U.S.-Mexico Investment

Mexico’s first woman president, Claudia Sheinbaum, brings a scientific mind and a bold vision for sustainability. As a former environmental engineer and Mexico City mayor, Sheinbaum now leads the country with a focus on climate, inclusion, and innovation—reshaping Mexico’s economic trajectory and drawing the attention of investors across the border.

As the CEO of Intermestic Partners—an international business advisory firm I founded in 2011—I’ve helped top companies navigate exactly these kinds of transitions. From my early days as mayor of a border city in Arizona, through my leadership at U.S. Customs and Border Protection and the Arizona Department of Commerce, I’ve seen how policy shifts open—or close—doors for foreign investment.

U.S. Investors: Caution and Opportunity

The U.S. remains Mexico’s largest foreign investor, with $100.9 billion in FDI—mostly in manufacturing, finance, and insurance. But Sheinbaum’s “Green New Deal” changes the game. Her ambitious environmental plan enforces stricter emissions standards, sustainability benchmarks, and transparency. For many businesses, it means retooling operations—or risking irrelevance.

Mexico’s Green New Deal is projected to create over 1 million jobs in renewable energy by 2030—making it one of the world’s largest sustainability-driven job creators.

The Winners and the Worried

• Green tech, eco-tourism, and sustainable agriculture are poised to flourish.

• Traditional manufacturing and energy may face regulatory headwinds.

• Investors aligned with Sheinbaum’s environmental agenda can secure long-term footholds in a greener, more innovative Mexico.

Case in point: U.S. firms already adjusting to these changes—adopting solar-powered operations, investing in clean transport—are being welcomed, not sidelined.

What Comes Next

Success in Sheinbaum’s Mexico depends on adaptability and strategic alignment. Investors who embrace Mexico’s green pivot will find fertile ground. Those who don’t may find the new rules costly.

At Intermestic Partners, we specialize in cross-border trade and development—working with national and international companies to assess risk, identify growth sectors, and build resilient investment strategies.

Let’s talk if your business is looking to align with Mexico’s future—and succeed in a rapidly evolving U.S.-Mexico investment landscape.

Opportunities come to those who adapt. Let’s chart the course—together.